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About Nicola Hatch LIghterness

Wife, mother, freelance copywriter, sometimes an award-winning blogger. Often found with a cuppa, scrolling through social media.

Time ladies and gents, please: what brands need to know about the Chronological Instagram feed

2022-05-18T08:44:38+00:00

For Instagram OGs, the recent announcement of a return to a chronological feed if we so choose it sounded like music to their reels. However, if you’ve not been [...]

Time ladies and gents, please: what brands need to know about the Chronological Instagram feed2022-05-18T08:44:38+00:00

Business platform LinkedIn shares its best tips through new magazine

2021-06-29T20:06:23+00:00

LinkedIn has long been the business social media platform of choice. And with business networking and growth at the forefront of the platform’s mind, they’ve got something a little exciting [...]

Business platform LinkedIn shares its best tips through new magazine2021-06-29T20:06:23+00:00

24 fingers crossed, you’ll soon be able to post to Instagram from your desktop

2021-05-21T14:07:12+00:00

Instagram has always had a mobile-first approach. Which is great, if you’re out and about and using the app as it was originally intended, to post insta(nt) photos of what [...]

24 fingers crossed, you’ll soon be able to post to Instagram from your desktop2021-05-21T14:07:12+00:00

The power of the hashtag: your 101 guide to using hashtags in your social media

2020-08-06T09:17:40+00:00

Hashtags: we’re all so used to seeing them on our social media feeds nowadays that they’ve become a part of our everyday lives. But using them effectively? Now that can [...]

The power of the hashtag: your 101 guide to using hashtags in your social media2020-08-06T09:17:40+00:00

Online Reviews: How to get more of your current clients to tell your future clients that you’re fabulous

2020-03-07T21:32:30+00:00

Customer service is very much part of our online shopping experience nowadays. Whether we’re purchasing a beautiful new sofa or are looking for a fabulous social media agency to get [...]

Online Reviews: How to get more of your current clients to tell your future clients that you’re fabulous2020-03-07T21:32:30+00:00

Connect better: Instagram rolls out a new follower feature

2020-02-16T09:51:11+00:00

Do you ever feel like you’re scrolling through your Instagram feed and all you’re seeing are accounts that aren’t relevant to you? It happens. Usually after a while of following [...]

Connect better: Instagram rolls out a new follower feature2020-02-16T09:51:11+00:00

How the LinkedIn Algorithm Works In 2020 And How to Make it Work for You

2020-01-03T08:30:59+00:00

When it comes to LinkedIn, we tend to find that most people fall into one of two camps: they either love it and use it every day, or they may-or-may-not [...]

How the LinkedIn Algorithm Works In 2020 And How to Make it Work for You2020-01-03T08:30:59+00:00